PRIVACY POLICY

This Privacy Policy outlines the rules for processing and protecting personal data of users of the TrendyFox online store.

We respect the privacy of our customers and website users. We process personal data with due diligence, to the extent necessary for running the online store, fulfilling orders, customer contact, marketing activities, and the proper functioning of the website.

WHO IS THE DATA CONTROLLER

The controller of your personal data is:

Vivere Diu

ul. Dunikowskiego 21/20

20-425 Lublin

Poland

e-mail: kontakt@viverediu.com.pl

tel.: 885 409 504

WHAT DATA WE MAY COLLECT

We may process the following personal data:

first and last name,

residential address, delivery address, and billing address,

email address,

phone number,

data necessary for payment processing,

order-related data,

data provided in contact forms, messages, and inquiries,

data provided when signing up for the newsletter,

technical data such as IP address, device type, operating system, browser type, language settings, website entry source, and user activity within the store.

FOR WHAT PURPOSE DO WE PROCESS DATA

Your data may be processed for the purpose of:

fulfilling orders placed in the TrendyFox store,

payment processing,

delivery organization,

contact regarding an order,

handling returns, complaints, and other inquiries,

managing a customer account, if such a function is available,

fulfilling legal, accounting, and tax obligations,

pursuing claims or defending against claims,

sending newsletters and marketing information, if you have given your consent,

conducting advertising, remarketing, and analytical activities,

improving store operations, customizing content, and enhancing service quality.

BASES FOR DATA PROCESSING

We process personal data based on:

necessity for the performance of a contract or taking steps prior to entering into a contract,

legal obligations incumbent on the controller,

legitimate interests of the controller,

user consent, particularly regarding the newsletter, marketing cookies, and selected promotional activities.

NEWSLETTER AND MARKETING

If you sign up for the newsletter, your email address will be used to send information about news, promotions, collections, special offers, and other content related to the TrendyFox store's activities.

You can unsubscribe from the newsletter at any time using the unsubscribe link available in the email or by contacting us directly.

ANALYTICAL AND ADVERTISING TOOLS

Within the store, we may use tools supporting analytics, advertising, and marketing automation, in particular such as:

Google Analytics,

Meta Pixel,

Klaviyo,

Microsoft Clarity,

and other tools supporting store operation, marketing, and traffic analysis.

These tools may collect information about website usage, user activity, visited subpages, time spent in the store, clicks, traffic sources, and purchasing behavior.

This data may be used for statistical, analytical, remarketing purposes, and for matching advertisements to user interests.

RECIPIENTS OF DATA

Your data may be transferred to entities cooperating with the controller, to the extent necessary for achieving the processing purposes, in particular:

payment operators,

courier and logistics companies,

IT system providers,

hosting providers,

store platform providers,

accounting offices or advisors supporting the business,

marketing, analytical, and advertising tool providers.

DATA RETENTION PERIOD

Personal data is stored for the period necessary to achieve the purpose for which it was collected, and then for the time required by law or needed to secure potential claims.

In particular:

data related to orders and accounting documents are stored for the period required by law,

data related to the customer account — until the account is deleted or the processing purpose ceases,

data processed based on consent — until consent is withdrawn.

YOUR RIGHTS

You have the right to:

access your data,

rectify data,

erase data,

restrict processing,

data portability,

object to processing,

withdraw consent at any time,

lodge a complaint with the relevant supervisory authority.

COOKIES

The store uses cookies and similar technologies to ensure the proper functioning of the website, traffic analysis, content personalization, and conducting advertising activities.

Detailed information regarding cookies and their management rules can be found in a separate Cookie Policy.

TRANSFER OF DATA OUTSIDE THE EEA

Due to the use of selected technological tools, some data may be transferred outside the European Economic Area if a given service provider uses infrastructure located outside this area.

In such a case, data is transferred with appropriate safeguards.

DATA SECURITY

We make appropriate efforts to protect personal data from unauthorized access, loss, destruction, disclosure, or unlawful modification.

We apply technical and organizational measures appropriate to the nature and scope of the processed data.

CONTACT

For matters related to personal data protection, you can contact us at:

kontakt@viverediu.com.pl

or by phone:

885 409 504

CHANGES TO THE PRIVACY POLICY

The Privacy Policy may be updated in the event of changes in legal provisions, store operation methods, payment methods, delivery methods, or technological tools used.

The current version of the Privacy Policy is published on the TrendyFox store website.

Trendyfox.pl